Madison’s Northside is best known locally for the Dane County Airport and the former Oscar Mayer headquarters. Meanwhile, the Cherokee Golf Course - soon to be a TPC Network Golf Club - is putting the area on the national map. Locals enjoy catching a game–or a fly ball!--at the Mallards’ stadium, walking, biking, running or fishing at Warner Park, and chowing down on some of the Best in Madison BBQ joints and fish fries. Nature lovers enjoy the protected acres of Cherokee Marsh Conservation Park and Yahara Lake. All these fantastic amenities are helping make the Northside a magnet for new business owners! Many come for the lower rents after being priced out of the Downtown business districts. And they stay for the diverse and down-to-earth community and miles of accessible green space. Craft breweries, restaurants, bakeries, coffee shops, and professional services signal the demographic shift. Even as the neighborhoods change, the Madison Northside Business Association stands clear in its simple, founding mission: to promote the business community of the Northside. It does this by bringing established business owners together with emerging businesses to benefit everyone. That means promoting fellowship and education among our members through regular meetings, as well as hosting community-wide events. And as the area evolves, we welcome more voices, experiences, and visions for what our neighborhood could become. We hope you’ll join us. What’s your vision for the Northside?